See what drives calls and visits
Pinzo turns Google Business Profile activity into clear insights — calls, direction requests, website clicks and the searches customers use to find you — so you can see what’s working across every location.
What is insights & search intelligence?
Google Business Profile insights show how customers find and act on your listing: the searches they use, and the calls, directions and clicks that follow. Pinzo collects this across locations and adds a leaderboard so you can compare branches.
How it works
Connect Google
Pinzo syncs profile activity for every connected location.
Read the signals
See calls, direction requests, website clicks and the top search terms bringing customers in.
Compare and act
Use the leaderboard to spot leading and lagging branches and focus your effort.
Why it matters
Know what customers do
Track the actions that matter — calls, directions, clicks.
Understand demand
See the search terms customers use to find each location.
Compare branches
A leaderboard ranks locations so you can see who leads.
Track history
Full insights history on Basic and Pro to spot trends.
Top-10 search intelligence and 7-day history on Lite; full history and intelligence on Basic and Pro. See pricing
Frequently asked questions
What metrics does Pinzo show?+
Can I compare locations?+
How far back does history go?+
Try Insights & Search Intelligence with Pinzo
Connect your Google Business Profile and get started in minutes. Free audit with no card, then a 7-day free trial — no charge today.